New Executive Vice President Robin Sproul to spearhead business development, talent and media representation division
ALEXANDRIA, VA — Javelin, the D.C.-based literary, media and creative agency, today announced the hiring of Emmy-winning veteran journalist and ABC News executive Robin Sproul as the company’s new Executive Vice President. Sproul brings decades of experience in journalism, having served as ABC’s Washington bureau chief for 21 years. She will play a central role in business development and media representation.
“Washington will always be a place teeming with great stories and great storytellers. I can think of no one better to connect with the people at the center of those stories than one of the city’s, and indeed the country’s, most respected journalists. With Robin on board, Javelin is doubling down on its commitment to become Washington’s most creative and innovative agency, giving our clients aggressive representation for book, television and media deals, as well as sustained PR, digital and editorial support,” said Keith Urbahn, a founding partner at Javelin.
“I’m delighted to be joining the extremely talented and uniquely creative Javelin team,” said Robin Sproul. “This is an agency with an innovative business model, putting the client first and offering a range of services others can’t match. I’m very excited to be part of it.”
Sproul becomes a full-time member of the Javelin team on May 2.
About Robin Sproul: Robin Sproul has been a Vice President of ABC News for the past 25 years. For 21 of those years she served as Washington bureau chief, a role in which she supervised Washington coverage on the network’s TV, radio, and digital platforms, and served as the news division’s liaison to the federal government. Most recently, she focused on the network’s political debates and interviews, polling, external relations in Washington, and was the Executive in Charge of This Week with George Stephanopoulos.
A well-known and respected journalist in Washington, Robin is also an active member of the Gridiron Club, often producing musical skits for the annual white tie dinner. She has served as chairman of the National Press Foundation Board, is a member of the Harvard Kennedy School Joan Shorenstein Center Advisory Board, and was a member of the Newseum Advisory Board and the Radio-Television News Directors Foundation board. She currently is a member of the Department of Justice’s Media Dialogue Group. She was a Fellow at Harvard’s Joan Shorenstein Center in 2007, and a Punch Sulzberger News Media Fellow at Columbia University in 2011.
In her tenure at ABC News, Sproul led teams winning Emmy, Peabody, and DuPont Columbia awards. She has personally been recognized with numerous awards for leadership and support of the first amendment.
About Javelin: Javelin is the Washington area’s fastest growing literary, media and creative agency. Founded in 2011 by Matt Latimer and Keith Urbahn, Javelin has negotiated some of the largest book and media deals in recent years. Their authors include veteran Democratic strategist Donna Brazile, Fox News host Tucker Carlson, Senators Ben Sasse and Ted Cruz, Congresswoman Tulsi Gabbard and Whole Foods’ CEO John Mackey. Javelin’s innovative public relations and digital work includes creative book rollouts, social media campaigns, the viral mobile gaming app Churchill Solitaire, the redesign of ForeignPolicy.com and RealClearPolitics, and securing earned media for America’s leading nonprofits, advocacy groups and corporations.